I follow the principles of user-centered design by working to create systems that are strong in Visibility, Accessibility, Legibility, and Language — while considering the intended audience, purpose, and context of the system.
I work to manifest these principles through the lens of my values and process.
I’ve found the following values to be those that yield the best work and the best environment to work in, and thus strive to embody them in both professional organizational relationships and in the systems that I design.
These are derived from 2500 year old Buddhist teachings described as the four limitless qualities of mind: kindness, compassion, joy, and fearlessness (equanimity.)
They are equally applicable internally to organizations creating systems as well as to the systems that they create.
My approach to design is about balancing chaos and order with the goal of yielding solutions that are both novel and clear – fresh and easy to use.
I’ve found that thinking about things in terms of these spaces (here represented by the classic yin-yang) and nested phases is a good way to think about this process in a holistic fashion.
The Tao of Product Design
These phases are about understanding key problems, articulating this understanding to reach team consensus on the problem definition, and mapping potential solutions to the key problems. The principal goals are novelty and consensus.
These phases are about manifesting solutions through visual language and interface designs, copywriting and documentation, and software development. The principal goals are clarity and consistency.